Insurance tops the list as the most profitable niche for AdSense. Companies and agents operating in the insurance industry will most likely pay more money for ads and this is because they can generate a massive return on investment (ROI) for each ad click that translates into a sale
most profitable niche for AdSense,” said Brian Cushing, executive director at the non-profit Advertising Analytics Research Group. I believe that is definitely true: Google’s brand value would be much higher if you were not in search ads and it wouldn’t benefit from any other ad targeting strategies (i) or ‘other’ online advertising services like Bing/Yahoo Ads; ii).
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It seems to me there are a lot of advantages with this model over competitors as well – specifically when comparing brands across multiple platforms which could lead advertisers to pay more attention to their website content than others doing similar types activity on all sites but sometimes without clicking through… especially given SEO tactics can bring